Meet your
Writer + Coach

Need engaging, evidence-based content that connects with your audience—and converts?
I’m a certified health coach and experienced health and wellness writer who creates high-quality content for wellness brands, healthcare organizations, and nonprofits.
From SEO-driven blog posts to patient-centered storytelling, I translate complex health topics into clear, accurate, and compelling content.
Ready to elevate your brand?
I write content that builds trust—and drives results:
Health & Wellness Articles – Research-backed, service-driven content for
health and wellness brands and publishers.
Healthcare Content Marketing – Thought leadership and patient-facing content
for hospitals, health systems, and nonprofits.
Patient Stories & Case Studies – Compassionate narratives that bring patient
experiences to life.
SEO Strategy & Copywriting – Keyword-driven content with heart and clarity.
Trusted By:
Clients include SELF, the American Red Cross, PatientWing, UPMC, and leading health nonprofits.





A Passion for Health. A Talent for Storytelling.
Meet Heather:
I’m Heather Cherry—a health and wellness writer, board-certified health coach, and certified personal trainer. I help brands, healthcare organizations, and publications create clear, credible, and compassionate content that informs, inspires, and builds trust.
With a background in health and wellness and journalism, I understand how overwhelming health information can feel—and how important it is to get it right. My writing bridges the gap between science and storytelling, empowering people with information they can actually use.
Whether you’re educating patients, supporting customers, or building brand authority, I can help you create content that feels both human and helpful.

My Experience
Certifications & Credentials:
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Board-Certified Health Coach
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Certified Personal Trainer (CPT)
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Certified Hormone Health Specialist
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Nutritional Therapy Practitioner (in training)
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Project Management Professional
What I Value:
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Accurate, evidence-based storytelling
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Inclusive and compassionate language
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A strategic blend of SEO and reader-first writing
Check out my services:
Freelance Writing
Clear, evidence-based, SEO-friendly content—from blogs and articles to patient stories, marketing copy, and thought leadership.
Content Strategy
Strategic content guidance—from audits and planning to SEO, brand voice, and messaging—helping you reach your audience with clarity.
Content Operations
Streamline your content production with expert guidance on tools, hiring, and processes—creating content more efficiently at scale.